Category Archives : social media


Review Bloggers in Toronto: Why Your Brand Needs Us

So you’re in need of a review blogger for your influencer campaign and you don’t know where to begin. More and more companies are turning to their industry’s bloggers as a means of engaging their target audience and with good reason. But just for fun, let’s talk about five of them. Here are the top […]


Social Media Selective Sharing

Selective Sharers: What You’ll Never See on Social Media

  We dwell on our failures; we rarely relish our successes.   This is human nature and a massive issue I encountered in terms of motivating myself during university. Why then, do our “online” selves have such an opposite mentality, sharing updates that only portray our lives in a positive light?   I recently had […]


Morgan Stanley: A Social Start or Too Little Too Late?

  In a word, progress.   Morgan Stanley recently announced that their advisors have been permitted to tweet, an activity previously restricted by the company. In the past, advisers had to choose from an approved ‘tweet library’ if they wanted to share any sort of update through their Twitter accounts. As you can imagine, the […]


Big News and Winter is Coming. Are Coming. Big News.

Firstly, I want to apologize for the large gap between posts as of late. I’ve got some hot-of-the-press news coming tomorrow and with it, there are some new places you can follow my work. That’s if you still like this type of smut. LinkedIn – recently received access to publish on the platform (I promise, […]


The Top 3 Mistakes You See on LinkedIn

LinkedIn is an incredibly powerful tool when used properly. I’ve helped recruit from the platform and I’ve been approached on the site as well. The biggest limitation LinkedIn has is its users. In our world so saturated with social networks, it’s understandable how one can mix up the purpose of each, or just enable a […]

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