Tag Archives : tweet


The Most Unused Feature on Social Media

“Do you want to know why I don’t use Twitter?” “I don’t have time to read hundreds and hundreds of tweets.” — Stop right there. When was it stated that to use social media effectively you had to consume every bit of it? Let’s take a second to think about this – literally one second. […]


Morgan Stanley: A Social Start or Too Little Too Late?

  In a word, progress.   Morgan Stanley recently announced that their advisors have been permitted to tweet, an activity previously restricted by the company. In the past, advisers had to choose from an approved ‘tweet library’ if they wanted to share any sort of update through their Twitter accounts. As you can imagine, the […]


The New Way Corporations are Capitalizing on Social Media Trends

Do you remember the days when social media was a 9-5 activity? Neither do I. But some brands treat it as such, only scheduling content during work hours (presumably by posting in real-time), going dark on weekends and reacting slowly (if at all) to current events. Then Oreo happened. Well, actually it was the Super […]

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