Do the Owl Thing

When a brand says “our ads are ineffective”, do you know what I’ve found to be the most common problem? This chapter will help you to determine your target audience.

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Adam Rodricks
Confessions from my Commute

I’m sorry. If you googled “how to go viral” and landed up here, I can’t help you. I can however give you a formula that will help maximize your chances of generating quality engagement on your social media posts.

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Adam Rodricks
Duplicity

Whether you’re looking to liven up a presentation or just make the most out of an opportunity with someone, try a technique called ‘playing conversational tennis’.

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Adam Rodricks
Likes Aren't Free

It’s been said that there is only one thing you can fake as effectively as you can have: confidence. Here is my five-step process to fake it ‘til you make it with presentations and public speaking

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Adam Rodricks
No Small Parts

The only thing harder than giving constructive feedback is receiving it. So how do you position your criticism in a way that will resonate with the receiver?

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Adam Rodricks
Salt Stain on the Wound

How do I make my presentation more exciting? Here are four ways you can take the most boring slide of your presentation and turn it into an opportunity to engage your audience.

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Adam Rodricks
Scars from Sin City

Have you heard that your personal brand is what people say about you when you aren’t in the room? Here’s how you can develop your personal branding statement.

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Adam Rodricks